What Product Should Sell on Pakistan Shopify?
How Many Shopify Stores Are There in Pakistan?
Here are Shopify stores by industry in Pakistan 2024, according to Store Leads’s statistics. The data show that, apparel is the biggest industry in the Shopify stores market in Pakistan, followed by Home & Garden & Kitchen, Beauty & Health, Sport, Toys,…
Category Number of stores
Apparel 11,064
Beauty & Fitness 5,823
Home & Garden 4,014
Consumer Electronics 1,742
Toys & Hobbies 1,071
Health 1,043
People & Society 936
Food & Drink 818
Top Best-selling Products in Pakistan
When it comes to selling products on Shopify in Pakistan, you can gain a huge profit if you define and focus on products that match the local’s needs, trends and purchasing behavior. Based on the statistics above, here are suggestions for potential and best-selling products and niches in the Pakistani market:
Fashion and Apparel
Traditional Wear: Shalwar kameez, kurtas, and dupattas.
Western Wear: T-shirts, jeans, and casual wear, especially for the youth.
Accessories: Scarves, bags, belts, and jewelry.
Read more: Top 10+ Reliable Jewelry Dropshipping Suppliers to Consider for Business
Beauty and Skincare
Organic Skincare: Aloe vera gels, rose water, and natural oils.
Makeup: Lipsticks, foundations, and eyeliners
Hair Care: Oils and serums addressing common issues like hair fall.
Electronics and Accessories
Mobile Accessories: Phone cases, chargers, earphones
Smart Devices: Smartwatches, fitness trackers, and Bluetooth gadgets.
Gaming Accessories: Keyboards, mice, console add-ons.
Home and Living Products
Kitchen Essentials: Non-stick cookware, spice organizers, storage jars.
Decor: Wall hangings, lights, and bedding sets.
Cleaning Tools: Robotic vacuums, microfiber mops.
Health and Fitness Products
Fitness Equipment: Resistance bands, yoga mats, dumbbells.
Supplements: Vitamins, protein powders, and herbal remedies.
Food and Beverages
Organic Foods: Gluten-free items, organic honey, and dried fruits.
Snacks: Local and imported packaged snacks.
Beverages: Herbal teas and coffee blends
How to Start a Shopify Store in Pakistan?
Starting a Shopify store in Pakistan can be an exciting journey but must follow the right process to build a successful online business. Here is how to start your own:
Step 1: Market research and identify your niche: Analyze competitors, determine popular product categories, and comprehend customer preferences. Pick a market segment that appeals to you, has fewer competitors, and meets a particular need in the Pakistani market.
Step 2: Setting up Shopify store: Choose an appropriate plan that fits your needs and budget. Follow the Shopify’s instructions to successfully register for your own shop and plan.
Step 3: Choose a theme: Build your Shopify store interface and functionality with Shopify theme. Visit Shopify theme marketplace to discover and select the right one that aligns with your brand identity, and products and is easy to navigate for your target audiences.
Step 4: Product sourcing: To start selling, you will need to find reliable suppliers and add products to your store. Considering local manufacturers to control product quality and shipping, or sourcing from international platforms like Alibaba for more diverse products.
Step 5: Product listing: Add high-resolution product images and compelling descriptions. Remember to refer the market prices and factors such as shipping, taxes and profit margins to set the product rights
Step 6: Payments and Regulations: Integrate with third-party payment gateways that are available for Pakistani transactions such as Easypaisa, JazzCash orCheckout.com. Do not forget to obtain the necessary licenses for e-commerce selling or products and understand tax requirements to avoid legal problems that affect your Shopify store operation.
Step 7: Marketing and Promotion: Leverage social media like Facebook, Instagram and other popular platforms to create brand awareness among young people and drive traffic to your store. One key element of successful marketing is implementing SEO strategies through creating SEO-friendly product titles, descriptions and blog content. This is the most effective marketing method with few costs that all Shopify store owners are pursuing. If you have a large budget, paid advertising through Google Ads or Facebook Ads can be great for reaching a wider audience in Pakistan.
>> Read more detailed at: How to Create Shopify Store in Pakistan
Opportunities and Challenges of Shopify Stores in Pakistan
In the fast-paced e-commerce landscape, Pakistani businesses have a lot of opportunities to reach local and abroad audiences and expand the business size. However, economic math is never easy. To survive in this hassle market and achieve the goal, Pakistani businesses have to go through some challenges. So, what are they? Let’s explore these factors in detail!
Opportunities
Expanding Reach: With the dramatic increase in browsing the internet and mobile phone penetration, more and more people gaining access to shopping online. Thus, expanding the broader audience all over the world.
Social Media Integration: The number of Facebook and Instagram users are increasing day by day. Shopify’s seamless social media integrations can boost visibility and sales through promotions, customer sharing or celebrity partnering.
Export Potential: Many Pakistani products like handmade items, textiles, and organic products are in high demand globally. Joining Shopify allows international customers can buy Pakistani products easily from genuine sellers at affordable prices, which encourages people to place orders.
Challenges
Limited Payment Gateways: Many local businesses are not allowed PayPal and Stripes- the two most popular international payment gateway. This narrows down payment options for customers, especially international customers to purchase products.
Logistics & Delivery: Ensuring timely and reliable delivery of products to customers across different regions of Pakistan remains a hurdle for online sellers. Therefore, it’s essential to work with reliable logistics partners to overcome these challenges and provide excellent customer service.
High Shipping Costs: Logistics can be expensive, especially for international shipping, making products less competitive in price.
Preference for Cash on Delivery: Cash on delivery (COD) is still the most popular payment option for many Pakistani customers, even with the growth of digital payments. COD is prone to order cancellations, increasing return rates and operational costs.
Final Words
In conclusion, Shopify stores in Pakistan are poised to thrive in the dynamic e-commerce landscape. With unparalleled opportunities to connect with a broader audience, Pakistani entrepreneurs are getting the best benefit from Shopify, market trends, customer behavior, and social media to expand both locally and globally. Follow the success secrets of these top Pakistan Shopify stores, take the chance, and conquer the Pakistan Shopify competition.
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